Business

Indian Cricket Gets A New Title Sponsor; Mastercard To Replace Paytm

By
OB Bureau

Mumbai: Mastercard will replace Paytm as title sponsor of Indian cricket, BCCI announced on Monday.

Paytm had requested BCCI to reassign sponsorship, which was valid until the end of the 2022-2023 season, to Mastercard, India Today reported.

Former India captain MS Dhoni has been brand ambassador of Mastercard for the last few years.

“During this association, Mastercard will be the title sponsor for all international matches (both women and men) held on home ground, domestic cricket matches like Irani Trophy, Duleep Trophy, and Ranji Trophy organized by the BCCI as also all junior cricket (Under 19 and Under 23) matches held in India,” the BCCI said in a statement.

BCCI president Sourav Ganguly said that the governing body values Mastercard’s support in helping grow Indian cricket.

“The BCCI welcomes Mastercard as the Title Sponsor for home cricket matches for the 2022-23 season. Along with the international home series, the BCCI’s domestic tournaments are crucial as they are a stepping stone towards making India a strong international side.

“The BCCI truly values Mastercard’s support in building Indian cricket. This sport is more than a passion point, it’s a way of life and we look forward to some innovative experiences for the fans via this partnership and delivering value to Mastercard through this collaboration,” Ganguly said.

The Mastercard logo will be seen for the first time on Team India players’ shirts when they face Australia and South Africa in white-ball series at home in September-October, following the ongoing Asia Cup in the UAE.

OB Bureau

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