No Pink Business in Asian Paints To Tide Over COVID Induced Crisis

New Delhi: At a time when layoff and salary cut has almost become the only survival mantra of the Indian companies, Asian Paints is playing role reversal by raising staff salaries and fulfilling direct cash support.

The paints major has reportedly provided financial support of Rs 40 crore to its contractors as well as ensured health insurance, sanitization facilities, and other benefits for its sales brigade.

MD and CEO of Asian Paints, Amit Syngle claimed that his company is not in the hire and fire business and has reassured the employees of their job security. As a responsible company with high reputation, it wants to set an example of true leadership in the market, he added.

Syngle finds the present crisis an opportunity to interact with every employee and dispel their fear of uncertainty.

Though the Asian Paints has registered a low sales growth of 9.62 per cent over the last five years, it has managed to pay a dividend of 46 per cent to its shareholders, Syngle said. The company has contributed Rs 35 crore to the governments’ Covid-19 Relief Fund.

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