New Delhi: It has been years now. Whenever something of national importance happens, Amul’s creative and copywriting team comes out with a post almost overnight and it brings an instant smile to our faces.
Sure enough, PV Sindhu’s second individual Olympic medal in Tokyo, prompted the Amul team to create a congratulatory post in its signature style.
In a tweet, Amul shared an image of PV Sindhu with her bronze medal next to one of India’s most loved ad icons – the Amul girl. The campaign played on Sindhu’s name and described her as “PV Windhu” after her triumph at the Summer Games. PV Sindhu, 26, created history when she defeated China’s He Bing Jiao to become the first Indian woman to win two individual Olympic medals.
Here’s the tweet:
The post has gone viral with more than 2,700 likes within a few hours of being shared.
New Delhi: Amid calls for not promoting alcohol in his songs, singer Diljit Dosanjh challenged…
Cuttack: The deadline for cultural event at Cuttack Bali Jatra was extended by 30 minutes,…
Bhubaneswar: Ollywood actress Elina Ray Samantray got married in a private ceremony at Bali, Indonesia…
Bhubaneswar: The Odisha Vigilance sleuths on Monday conducted raids on properties linked to Kamakshyanagar sub-collector…
Cuttack: A promising youthful life ended in Cuttack on Sunday as a sophomore was electrocuted…
Mumbai: Ever since ‘Kantara’ became a phenomenal hit in 2022, movie lovers have been yearning…
Bhubaneswar: The husband of a sarpanch and a panchayat samiti member were critically injured as…
New Delhi: Pollution in the national Capital is going from bad to worse. As Delhi’s air…