brands

When Anushka Sharma Made Some Shocking Comments On Deepika Padukone

Mumbai: Some years ago, rumor mills were working overtime that Anushka Sharma had slashed her endorsement fee to get more…

October 3, 2020

Inclusive Marketing: Reflecting Or Driving Social Change

Today’s consumers are knowledgeable, tech savvy and demanding. They prefer to consume brands which showcase an authentic reflection of the…

September 6, 2020

Brands Play Upon ‘Aatmanirbhar’ Products & Services This Independence Day

There is nothing like igniting the spark of patriotism among people and what better way to do it than on…

August 15, 2020

TikTok Ban Hits Advertisers and Brands; CEO Mayer Addresses Indian Employees

Mumbai: After the Indian government banned Chinese video-making app TikTok, on Monday, the marketing and advertising agencies are left high…

July 1, 2020

Sarabhai V/S Sarabhai Memes Go Viral On Social Media, Brands Capitalise On This Opportunity

To keep viewers entertained during the lockdown, many sitcoms of the past are being re-telecast and popular comedy sitcom Sarabhai…

April 25, 2020