After Unilever, L’Oreal To Drop ‘White’ & ‘Fair’ From Skincare Products

L’Oreal, the world’s biggest cosmetics company, will remove the words referencing to “white”, “fair” and “light” from its skin-evening products, a spokeswoman has said.

The company’s statement on Friday came a day after Unilever made a similar announcement in the face of growing social media criticism.

Unilever, in particular, came under fire for its “Fair & Lovely” brand at a time of worldwide focus on racial injustice following weeks of protests sparked by the May death of George Floyd, a Black man, in police custody in the US, the Indian Express reported.

Also Read: Bollywood Backs HUL’s Decision To Remove ‘Fair’ From ‘Fair And Lovely’

L’Oreal’s products include Garnier Skin Naturals White Complete Multi Action Fairness Cream.

Unilever and L’Oreal are two big players in the global market for skin whitening creams used in many Asian, African and Caribbean countries where fair skin is often considered desirable.

Also Read: ‘Fair & Lovely’: ‘Fair’ Likely To Be Dropped From Skincare Cream, Says Unilever