Mumbai: Amid the strong box-office performance of Aditya Dhar’s ‘Dhurandhar: The Revenge’, the makers of Akshay Kumar and Priyadarshan’s ‘Bhooth Bangla’ have postponed the film’s release by a week.
Horror-comedy ‘Bhooth Bangla’, slated for an April 10 release, will now hit theatres with paid previews on April 16.
Producer Ektaa Kapoor took to Instagram to announce the change. “After extensive discussion and multiple requests from our distribution partners and exhibitors across key markets, we have decided to postpone the release of Bhooth Bangla by one week. We remain committed to delivering a great cinematic experience and are confident that this decision will benefit audiences and allow the film to have a powerful run in cinemas.”
Explaining the reason behind the decision, the note read, “Dhurandhar: The Revenge is currently enjoying an exceptional run at the box office, which is great news for producers at large. Our exhibitors felt that giving it a clear, uninterrupted window would be in the best interest of the industry ecosystem.”
It added, “By moving Bhooth Bangla ahead by a week, we are ensuring that both films get the theatrical space, marketing focus, and audience attention they truly deserve. We believe this approach benefits everyone, the filmmakers, the exhibitors, and most importantly, the audiences, who get to experience each film without compromise. We will always prioritise the comfort of the theatre-going audience and strive to entertain them in the best way possible with our films.”
‘Dhurandhar: The Revenge’, starring Ranveer Singh, Arjun Rampal, R. Madhavan, Sanjay Dutt and Rakesh Bedi, collected an unprecedented Rs 145 crore on Day 1, including paid previews.
In just 14 days, it has earned over Rs 920 crore net in India and crossed Rs 1,400 crore worldwide, surpassing lifetime collections of films like ‘Jawan’, ‘Pathaan’, ‘Kalki 2898 AD’, ‘RRR’, ‘Pushpa: The Rise’ and ‘KGF: Chapter 2’.
The film is now aiming to cross the lifetime collections of ‘Baahubali: The Conclusion’ and ‘Pushpa 2: The Rule’.
‘Bhooth Bangla’, on the other hand, marks the reunion of Akshay and Priyadarshan after 17 years. The horror-comedy also features Wamiqa Gabbi, Paresh Rawal, Tabu, Rajpal Yadav, Jisshu Sengupta and Mithila Palkar in key roles.