Bhubaneswar: Chief Minister Naveen Patnaik on Friday launched the revamped website of Odisha Tourism, odishatourism.gov.in.
Stakeholders, ministers, senior officials, captains of industry and bloggers were present on the occasion.
“It has been our constant endeavour to showcase Odisha to the world. Tourism is among the most sustainable routes to maximising employment opportunities for our youth and ensuring shared prosperity through community participation,” said the Chief Minister.
“Leveraging digital technology is consistently helping us to unlock the true potential of Odisha Tourism. Our digital platform will also empower lakhs of people operating in the tourism and hospitality sector, individually and collectively, by virtue of it being an all-inclusive participatory platform. They can now leverage networks and reach out to tourists and potential business partners from far corners of the world, opening a huge window of opportunities,” he added.
The website involves a pilot implementation of an e-commerce platform for Odisha’s handloom and handicrafts by promoting state brands Boyanika and Utkalika on the website. This will enable users to shop for authentic souvenirs from Odisha.
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