Mumbai: Filmmaker Ashutosh Gowariker has roped in actress Kiara Advani for his next film that will be based on the popular FMCG chain Lijjat Papad.
Presented under the banner of Ashutosh Gowariker Productions, the film ‘Karram Kurram’ is produced by Suinita Gowariker and directed by Glenn Baretto and Ankush Mohla, who have assisted Ashutosh in the past, news agency ANI reported.
Bringing to screen the tale of women empowerment, ‘Karram Kurram’ narrates the story of a woman who started woman cooperative to bring together six other housewives to earn for their households.
The film marks the inception and rise of an FMCG conglomerate, establishing a monopoly in the commercial papad market, under the women’s cooperative group.
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