Bhubaneswar: On the eve of the 70th Capital Foundation Day, chief minister Naveen Patnaik on Thursday conveyed his best wishes to city denizens.
“I congratulate all the citizens of Bhubaneswar for their untiring efforts to make Bhubaneswar a great place to live, work and enjoy. I am happy to note that our beautiful city is constantly trying to upgrade its infrastructure for the benefits of its citizens. Today, the city makes the beginning of a journey to incorporate smart technology-enabled solutions to help every citizen in ease of living,” he said while unveiling the logo and official website of Bhubaneswar Smart City Limited (BSCL) www.smartcitybhubaneswar.gov.in along with another city website named www.bhubaneswar.me developed by Bhubaneswar Development Authority (BDA) and a promo video on the city for attracting visitors to the City of Temples, at the State Secretariat here.
“I remember the devastation caused by the Super Cyclone in 1999 and how far we have come since then. Bhubaneswar has evolved as a truly global city. Our cultural heritage, warmth and hospitality of people coupled with smart, modern amenities make the capital city a unique urban experience,” he pointed out.
Expressing happiness over logo developed by the BSCL, the chief minister said the vibrant logo represents a fast developing urban economic centre and significantly captures strategic vision of the city.
The five colours used in this logo trace their origin to the five visions of Bhubaneswar Smart City proposal i.e., Liveable city, Eco-friendly city, Child Friendly city, Transit-oriented city and emergence of Bhubaneswar as a Regional Economic Hub.
The square shapes represent strength, solidarity, purpose, symmetry, professionalism and efficiency. The shaded colours given to the boxes arranged creatively in different shapes along with the Wi-Fi symbol which signifies the element of technology.
To promote and brand Bhubaneswar as the hub of education, sports, IT and heritage tourism, a circle has been used to creatively carve out the word ‘hub’ out of Bhubaneswar.
The Liveable City with blue color implies integrity, sincerity, calm and associated with authority and success, implies professionalism and serious mindedness.
The Eco-Friendly with green colour emphasizes natural and ethical credentials. Other meaning ascribed to it includes growth, vitality and freshness.
The Child-Friendly with yellow color represents warm, welcoming and friendly transport while the red colour implies passion, energy and dynamic nature of the city.
Economic Development with purple color is associated with wealth, richness, ambition, stability and magic.
While unveiling the website www.bhubaneswar.me of the BDA, the chief minister expressed hope that the website would immensely help the tourists who are planning to visit the city. In days to come, it should become a single point for all the information required by the tourists for their visit and travel to the city.
This all-in-one city website showcases the city and its rich heritage, art, culture, architecture, cuisines, traditions, natural treasures, urban development and tourist information etc for visitors planning to explore the city.
The portal, having five major segments: Explore, Experience, Stay, and ‘This is Bhubaneswar’, presents a sort of visual walkthrough of the entire city with interesting photographs and videos on the city, for any visitor wishing to explore and experience Bhubaneswar.
This apart, a two-minute and 15 seconds promotional video on “Visit Bhubaneswar” shows the city from a visitor’s perspective and should help in positioning of our city as a “Must See” city in India.
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