India

Swiggy’s ‘Jumpstart Package’ To Assist Partner Restaurants to Resume Operations

In a bid to support the restaurant industry, the online food delivery aggregator, Swiggy has launched a ‘Jumpstart Package’ for all its partners, reported Business Standard(BS).

The package is designed to support business revival, continuity, and growth as the three key pillars and focus on restarting business operations by reducing the overall investment to bring back customers, with the implementation of Unlock 1.0.

“Since the beginning of the lockdown, we have worked relentlessly with our partner restaurants to help them through this crisis. This initiative will catalyze our efforts to drive focussed execution in enabling quick wins for our restaurant partners while catering to evolving consumer needs,” VP Supply, Swiggy, Paul Varghese was quoted as saying.

‘Business Booster’ pack will enable efficient investment options to drive order volumes. Since the launch of this initiative late last week, over 40,000 restaurant partners have already availed it.

Under the package, Swiggy will share training content on the best practices to be followed on restaurant premises. Safety grade packaging material and kits will be made available at up to 40 per cent off directly through Swiggy. Restaurants will have an option to regularly upload videos and images of the safety practices followed by them, on their menu page of Swiggy’s customer app, to help build trust among customers.

In a LocalCircles survey of more than 24,000 respondents, about 87 per cent said they did not want to visit a restaurant in the next 30 days. The survey also found that about 61 per cent were not willing to spend on eating out.

OB Bureau

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