Mumbai: In the wake of the ongoing tension between India and China, Bollywood actor Kartik Aaryan has reportedly cancelled his multi-crore deal with Chinese mobile brand Oppo.
The ‘Luka Chuppi’ actor, who was the brand ambassador of Oppo, is the first celebrity to end his endorsement deal with a Chinese product.
After the recent clash between Indian and Chinese troops in the Ladakh region, the Indian government announced a ban on 59 Chinese apps.
On June 18, Confederation of All India Trades (CAIT) wrote an open letter asking celebrities to stop endorsing Chinese brands.
Even the Federation of Western India Cine Employees (FWICE) has asked artists not to promote any Chinese product.
“We therefore request all not to endorse any Chinese brand in the wake of the ongoing tension between the two countries. It is an issue of a serious concern and we should all give utter priority to the safety and security of our Nation. For us the ‘Nation comes First’. Hence, we appeal all to kindly refrain from promoting Chinese products or related brands,” FWICE said in a statement.
On the work front, Kartik Aaryan will be soon be seen in ‘Bhool Bhulaiyaa 2.’