New Delhi: Gujarat’s Dhordo village in Kutch district, known for its annual Rann Utsav has been bestowed with the title ‘Best Tourism Village’ by the United Nations World Tourism Organization (UNWTO). It is the only village from India to earn the accolade from among 26 around the globe for “nurturing rural areas and preserving landscapes, cultural diversity, local values, and culinary traditions.”
The list includes villages in Austria, Portugal, Turkiye, Hungary, Indonesia, Egypt and China, The New Indian Express reported.
Reacting to the development, Prime Minister Narendra Modi said the recognition is a testament to the beauty and cultural richness of Kutch.
“Dhordo in Gujarat has been declared as the ‘Best Tourism Village’ by the @UNWTO. It is a significant recognition for the region’s tourism potential. It is a testament to the beauty and cultural richness of Kutch,” he posted on the micro-blogging site ‘X’.
Dhordo in Gujarat has been declared as the ‘Best Tourism Village’ by the @UNWTO. It is a significant recognition for the region’s tourism potential. It is a testament to the beauty and cultural richness of Kutch. pic.twitter.com/fxWyc0z9pC
— PMO India (@PMOIndia) October 21, 2023
Best Tourism Villages by UNWTO recognises outstanding rural tourism destinations with accredited cultural and natural assets, a commitment to preserving community-based values, and a clear commitment to innovation and sustainability across economic, social, and environmental dimensions.
Director General Manisha Saxena of the Tourism Ministry received the trophy on behalf of Dhordo.
Launched in 2021, the Best Tourism Villages by UNWTO initiative is part of the UNWTO Tourism for Rural Development Programme. The Programme works to foster development and inclusion in rural areas, combat depopulation, advance innovation and value chain integration through tourism and
“Tourism can be a powerful force for inclusivity, empowering local communities and distributing benefits across regions,” emphasizes UNWTO Secretary-General Zurab Pololikashvili. “This initiative acknowledges villages that have harnessed tourism as a catalyst for their development and well-being.”
This year, 54 villages from all regions were selected from almost 260 applications. A further 20 villages have joined the Upgrade Programme, and all 74 villages are now part of the UNWTO Best Tourism Villages Network. The villages were named during the UNWTO General Assembly, taking place this week in Samarkand, Uzbekistan.
