End violence against children….Soch Badlo theme for 3rd edition of Kallola

Bhubaneswar: Unicef Odisha in collaboration with Aaina, a voluntary organization, launched Season 3 of Kallola, a short film contest on child rights, here on Tuesday.
The contest invites entries for short films (30, 60 and 90 seconds) on the theme ‘End violence against children …SOCH BADLO.’ The best five films will be awarded. The contest is open to everyone – professional filmmakers, film students, amateurs or anyone with a good idea and film-making skills.
This year’s partners for the contest include Department of Women and Child Development and Odisha State Commission for Protection of Child Rights (OSCPCR).
Speaking at the launch event, Unicef Odisha chief Yumi Bae said, “Kallola offers an opportunity for individuals, government and organizations concerned about child rights to come together. We know that to bring any change, the Soch Badlo or change your attitude message towards any violation of children’s rights has to reach and be understood by all strata of people. We are very pleased that this year we have a range of partnerships that not only expand the participation and views expressed but also help reach the widest audiences with this message.”
Aaina secretary Sneha Mishra said they were looking forward to entries that would provoke people to look at the issue from a different perspective.
Besides, select children from Utkal Bal Ashrams under the Odisha State Child Protection Society will be trained and encouraged to express their views through short films ranging from 60 to 90 seconds, she said.
“Let’s commit to stop all forms of violence against children. Nothing is harder than to change the attitude of people on this issue. While we know a lot of work is needed, generating awareness through short films will contribute to make Odisha a safe and secure place for all children,” said OSCPCR chairperson Kasturi Mohapatra.
Those interested can log onto www.aaina.org.in/kallola for information on the contest, themes, rules and the entry form. The last date for receiving entries is October 5.